This innovative advertising increased revenue and traffic by 25% to this site according to this report. Not everyone is mused though. The local city is imposing fine for advertising in its highways. The advertisers will pay but contest and want to do more of this. They have see the potential.. So what next cows, horses and even humans?
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Article in NYTimes
Hi Ram, interesting post. Would not 'Ads on hooves' be a better title?
ReplyDeleteCheers, jayanth
Jayanth
ReplyDeleteGuess so..
But can't use something I didn't know.. Had to look up this word (hooves) in the dictionary to know what it meant.. so, I learnt something today.. Thanks..